Personal Branding

Course Code
50162716

Course has already taken place

Provider
OD&PL

Tutor(s):
Susan Chritton

Suitability
Suitable for PGRs and Early Career Researchers.

Early Career Researchers are researchers employed on a fixed term basis.
Broadly, this includes post docs and people on teaching-only contracts
who continue to do research. It does not include PGRs or academic staff
on open ended contracts

If the course is full, please register on our waiting list by
emailing your details to pgrdev@leeds.ac.uk.

Date(s)
Thursday, September 02, 2021, 16:00 to 17:30

Max Places:
100

Description
(NB:session out of normal hours as US speaker/West Coast)

University of Leeds has a strong brand, yet have you taken time to think
about YOUR brand and reputation? Counter to what you might think,
personal branding is extremely important. Personal branding is not about
creating a false image for the outside world; it is about gaining
clarity about yourself and presenting that brand to others.

This Personal Branding webinar is an overview and is designed to help
you improve your personal brand and build and maintain a powerful
reputation. Looking for an understanding of how a personal brand can
enhance your reputation and career? This webinar is for you.
As a result of participating in this workshop, you will be able to:
— Demonstrate an understanding of the personal branding process-
Discover Your Brand, Communicate Your Brand, and Build Your Brand
Ecosystem so that you can immediately apply those principles in your
work and life.
— Gain personal insight to develop a greater understanding of your
brand and align all that you do with your unique promise of value.

Tutor details:
Susan Chritton, M.Ed., NCC, PCC, BCC, CAPP – is an Executive Career
Coach, Master Personal Brand Strategist, Applied Positive Psychology
Practitioner, and Author of Personal Branding for Dummies. She partners
with her clients as they transition from who they have been into who
they want to become.
When her clients decide to take an active role in their life direction,
need support to move their career forward, or crave guidance as their
leadership situation evolves - Susan is the trusted advisor they seek.
With her wealth of credentials and extensive experience in Career
Development and Personal Branding, she is able to draw on her ability to
identify each individual's uniqueness and then arrange the variables to
map out a strategic direction.
Her book, Personal Branding for Dummies, is a best-selling personal
branding book on Amazon. She spends her free time tending her bees,
partaking in book clubs, and riding her red Vespa. Someday soon she
hopes to travel the world again.